Article Marketing is a fast and easy way to deliver targeted traffic to your website and increase both your link popularity and search engine rankings.
Here are 7 reasons why you should use articles for website promotion:
The internet is still all about content!
People search the internet for information on everything. Ezine and newsletter publishers and other webmasters are constantly looking for new, fresh, and informative content.
Writing a good article builds credibility.
If you are selling a product, either your own product or as an affiliate, explaining the benefits of the product in an article will help a potential buyer feel comfortable with you which will increase this sales.
This is why it is so important to stay focused on trying to help people by solving their problems as opposed to trying to sell them something.
You can easily get articles written for you.
Many marketers do not get involved with article marketing because they feel that they cannot write or do not have the time, etc. The good news is that for a very reasonable price you can get articles written for you by going to ELance or RentACoder.
Quality content can end up with tons of circulation.
An article that really grabs someone’s attention or teaches them something important can end up on tons of websites and directories, increasing your exposure and traffic.
Article marketing will increase your search engine rankings.
Articles that use keywords and a theme that match your website and link back to your website will help to achieve higher search engine rankings for the keywords you are optimizing for.
A well-written resource box can increase your traffic.
The resource box at the end of your article is your chance to get the reader to click-through to your website or opt-in to your list and so on. Stay tuned to this blog for tips on how to craft a killer resource box.
There is plenty of excellent Article Marketing Training available.
You can easily learn everything you need regarding how to write articles from both a marketing and an SEO point of view.
The course that I personally recommend is Article Announcer by Jason Potash because it covers everything you need to know about creating traffic through article marketing in a clear, no-nonsense approach.
It comes with an easy-to-use software package that automatically uploads and submits your articles to directories that saves an absolute ton of time.
It’s what I use and I love it.
As an internet marketing strategy, writing and submitting articles is a low cost and very effective way to get traffic.
