Content Creation Strategies for Article Marketing and Blogging
There is a link to a video of a power-point presentation by article marketing expert Jason Potash below.
Here are 3 good reasons to watch this video:
it outlines changes that you can make to your approach to content creation that will help your business now
the knowledge is based on feedback and testing from Jason's own team and his customer base of over 4,000 people, most of whom focus on publishing quality content to drive their marketing
it is NOT a pre-sell or soft-sell; there are no affiliate links, just great content
The presentation is called Content Evolution and you can watch it here.
Some key points from Jason include:
on page SEO is again very relevant
using ghostwriters may not be your best strategy
you really need to understand your niche, speak their language, and know what is their current "hot" topic
duplicate content is to be avoided
if you're using PLR articles, you need to modify it
focus more on quality links as opposed to quantity
a simple strategy to create 27 unique articles from 1 piece of content
Thanks to Jason for providing some valuable "take-aways" that you can immediately apply to your business to get better results.
Jason Potash is the creator of a premier application called Article Announcer.
You can read a review of Article Announcer here and watch a video regarding some very cool updates to Article Announcer here.
Jason is also the creator of Content Composer, a high-end content creation tool that helps you produce quality content faster and easier while avoiding duplicate content.
